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[Download] Ahrefs Academy – Blogging for Business (2021)

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Ahrefs Academy – Blogging for Business Download
LESSONS

01 – The compound effect of content marketing
The primary goal of blogging for business

2:20
Three main customer acquisition channels

4:16
The main reason why most blogs fail

6:47
02 – Two major strategies of growing a blog
The anatomy of the “Spike of hope”

4:41
Two major strategies of growing a blog

5:09
Busting the “publish more often” myth

3:37
How to convert visitors into subscribers

2:36

03 – How to analyse the traffic potential and ranking difficulty of a keyword
How to test your article ideas for “search demand”

4:06
How to determine the full traffic potential of a keyword

5:49
How to find the best keyword to target

3:51
How to determine your chances to rank in Google

6:36
How to use Keyword Difficulty metric in Ahrefs

5:23

04 – How to find great content ideas with high business value
How to discover great content ideas by studying your niche

5:12
How to generate keyword ideas using keyword research tools

4:46
How to find keywords that your competitors are ranking for

2:58
How to find low-hanging content ideas from all over the web

4:18
How to prioritise your list of content ideas

5:00

05 – How to optimize your article for a target keyword and generate maximum search traffic with it
What is “searcher intent” and how to match it

5:59
How to optimise your article for a given keyword

4:46
How to squeeze maximum search traffic out of your article

2:58
How to perform an SEO audit of your published content

4:18

06 – How to create great content that promotes itself
Why your content has to be great

4:50
How to create content that people will care to read and share with others

7:15
How to create unique content that will stand out

3:45

07 – How to create link-worthy content (and stop worrying about link building)
Do you always need backlinks to rank?

7:13
How to create content that attracts backlinks

5:26
The rarely mentioned “secret” to acquiring backlinks

3:56

08 – How to promote your content & make it rank high in Google
Four common mistakes of content promotion

12:25
The best content promotion strategies reviewed

6:31
How to compete with the “big guys” in Google search results

3:04

09 – How to build backlinks to your blog content
The best link building strategies for blogs

6:15
How to get backlink ideas from your competitors

8:05
How to build links via guest blogging

8:23
Simple guest blogging “hacks” for better results in less time

4:28

10 – How to build links & promote content via blogger outreach
How to use “Outreach” for content promotion

7:13
How to find thousands of high-quality outreach prospects

9:59
How to write ridiculously effective outreach emails

6:55

Guest interviews
Noah Kagan — On growing an audience

24:43
Bryan Harris — On list building

35:00
Ramsay Taplin — On starting a blog

35:12

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